AdWords Consumer Shopping Engines (CSE) eCommerce Pay Per Click (PPC)
Google PLA SERP’s Changes & Why I’m Pissed About It
December 6, 2013
Before we even get started, I must warn you…this post is rant-heavy about the recent Google PLA SERPs changes. Ok, so many of you may have noticed the cool new yellow Ad labeling happening on paid search ads in the SERP’s this week on making paid search ads stand out more prominently on the […]
eCommerce Omni-Channel
Old Navy Omni-Channel Retailing Success
October 25, 2013
I was perusing the Old Navy site last night in an attempt to find a pair of jeans on the cheap. I hear rumors that Old Navy and Gap sell gateway mom jeans, but I’m sure I can make them work for $19.99 a pair! While shopping, I found a blouse that I really liked. […]