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Cancer
What if My Mammogram is Abnormal?
April 18, 2019
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A mammogram is one of the most commonly performed screening tests. According to the Centers for Disease Control and Prevention, 2015 statistics indicate that about 65% of women over the age of 45 have had a mammogram within the last two years. A mammogram is considered the standard protocol for detecting breast cancer, but it […]
Cancer Ketogenic Lifestyle
Livin’ La Vida Low Carb Podcast Interview
April 16, 2019
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I had the pleasure of chatting with Jimmy Moore over at Livin’ La Vida Loca. We talked through my journey to healing my body of cancer utilizing a therapeutic ketogenic diet. As well as my mission to help others take control of their health through nutrition and lifestyle interventions.
Hormone Balance Sexual Health
The Fertility Awareness Method Explained
April 11, 2019
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No matter your age or stage in life, there is a good chance you’d benefit from learning about the fertility awareness method — provided you have a monthly visitor (and while I could list all of the creative names a woman’s period has received over time, I’ll just leave it at that awkward term). Though […]
Nutritional Therapies Weight Loss
How To Handle Food Cravings
April 4, 2019
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Taking on the challenge of a diet is a difficult thing, but when you are trying to make a permanent change in lifestyle, the task becomes even more daunting. It seems that at every corner there are potential pitfalls, and sometimes it just becomes too much to take. Do not feel as though you are […]
Nutritional Therapies
Why Are Fermented Foods Good for You?
March 27, 2019
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If you’re anything like me, the first time someone mentions fermented foods will probably make you gag. I mean, really, aren’t fermented foods rotten foods? Get ready to have your mind blown… No, they are anything but rotten! In fact, they are insanely good for you. I can remember my best friend telling me about […]
Nutritional Therapies Paleo Template
5 Common Paleo Diet Struggles
February 22, 2019
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Making lasting change is tough. Especially when it comes to your health and well being. The paleo diet is no different. The diet is high in protein and natural vegetables, eliminates highly processed foods and foods that are high in refined sugar. The Paleo diet also excludes alcoholic beverages, coffee and dairy products. That means […]
Chronic Illness Weight Loss
How to Maintain Weight Loss
February 14, 2019
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Weight loss is an arduous task that requires commitment, consistency, and agility. Maintaining weight loss can be just as difficult. If you successfully lost weight, congratulations you’re amazing. Studies indicate that approximately 30% of weight loss strategies adopted by individuals fail within the first few months. You’ve beaten the odds, now you’ve just got to […]
Inspiration My Life
Be Well, Be Keto Podcast Interview
February 6, 2019
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I had the pleasure of interviewing with Tracee Gluhaich on the Be Well, Be Keto podcast. The episode was just released this morning. We had a blast talking about all things keto, food allergies, cancer treatment, therapeutic keto for cancer, my healing journey, and my desire to help others.
Cancer Chronic Illness
8 Difficult Emotional Responses to a Cancer Diagnosis
January 30, 2019
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I get a lot of questions from people who have a loved one recently diagnosed with cancer. They often want to know what my alternative cancer treatment protocol looked like or how to implement a therapeutic ketogenic diet and lifestyle to treat cancer. These are obvious, you probably expect that I get these questions. But […]
Nutritional Therapies
78 Reasons to Avoid Sugar
January 25, 2019
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Ok, I’m about to make a very bold statement…you ready? Sugar is the number one killer in America and probably the world. Sugar is the underlying cause of some of the biggest killers in the world like diabetes, cancer, heart disease, high blood pressure, and obesity. Not to mention, it’s the cause of non-alcoholic fatty […]
Wellbeing
Exercise and Better Sleep
January 16, 2019
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Did you know that the amount of physical exercise that you get during the day is one of the key ingredients to helping you get a good sleep at night? Yup! The more active your body is during the day, the more likely you are to relax at night and fall asleep faster.
My Life
Why I Love the Digital Marketing Community
March 17, 2018
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I spent most of last week trying not to cry in front of the digital marketing community… Last week I spoke at SMX West in San Jose, my first speaking gig back after recovering from burnout, beating cancer, opening my own firm, and returning to agency-side from a few years spent brand-side. I was incredibly […]
Intentional Living
Year of Yes | Book Review
March 7, 2018
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I love this book. I love Shonda Rhimes. I love everything about this story. I loved the way the book made me feel while I was reading it and the motivational hang-over it left me with. I rarely re-read books, but this is one I will pick up again for sure!
Cancer Chronic Illness
Books on The Metabolic Theory of Cancer
February 23, 2018
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These books really helped me gain confidence in my decision to trust natural and alternative cancer treatment. I highly recommend these books to anyone dealing with a cancer diagnosis navigating their treatment options Once you understand the metabolic theory of cancer and how treatments like radiation and chemotherapy work, it just makes sense to change […]
My Life
HDC Digital Launch Announcement
January 31, 2018
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I’m starting off this year in an amazing place! Today I’m announcing the launch of HDC Digital, a digital and demand marketing agency revolutionizing the way companies think about and approach growth. After years of working both agency-side and brand-side with awesome people and brands, I’ve decided to open my own firm! The impetus for […]
Cancer Chronic Illness
Mammogram Ruptures Tumor – Breast Cancer Patient Dies
January 1, 2018
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Damn…did you know that mammograms can rupture tumors and spread malignant cells? One of the gals at my cancer clinic passed away last week. She had breast cancer, diagnosed in January 2017. She went the conventional route for treatment initially including radiation therapy. The conventional treatment didn’t help and she started treating naturally at the clinic […]
Intentional Living
My Favorite Productivity Tools
April 16, 2014
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Working in the digital atmosphere means keeping up with a lot and keeping out a lot of distractions. Staying organized, on track, and focused can be a challenge. Here are a few of my favorite applications that help me stay on track on a daily basis. Chrome & Chrome Canary Chrome is my favorite browser. It’s […]
Wellbeing
5 Steps to Stress Relief
April 2, 2014
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How do you react when things don’t go according to plan? Do you roll with the punches or does anxiety keep you from enjoying life? To a great extent, our personality determines how we deal with stress in our lives, but here are 5 things to help keep your stress under control:
My Life
2014 Professional Goals
January 1, 2014
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Whelp…it’s December 31, 2013. The very last day of 2013 is here and it’s time to reflect on the closing year and think through goals for the New Year. I don’t really do the New Year’s Resolution thing, but I do sit down each year and create personal growth goals. Things I’d like to accomplish […]
Inspiration
Ladies in Tech Who Inspire Me
December 11, 2013
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One of my former colleagues at Clix Marketing sent me a super cool article in AdWeek about a recent ad campaign from Pantene Philippines done by the guys over at BBDO ad agency, and I love it. I’ve worked in the digital agency space for several years and I have to say this business is still very […]

Meet Heather Cooan

Hi! I'm Heather, welcome to my little corner of the interwebs where I talk about holistic wellness, healing, and food-as-medicine.

I'm a lot of things! I'm a vulvar cancer survivor, marketing executive, entrepreneur, autoimmune warrior, nutrition therapy student, nutrition consultant, nutrition counselor, nutrition and wellness educator, comic book nerd, recovering overachiever, and a lifelong rebel. :)

I'm passionate about nutritional therapies and lifestyle interventions when dealing with chronic illness, autoimmune disease, and hormone imbalance. I'm also very passionate about informed consent, bodily autonomy, and self-directed healthcare.

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